The Origins of News Direct
Company founder and CEO, Gregg Castano, explains the rationale for starting News Direct.
Feb 26, 2024
Recessionary Omens: What to Do BEFORE a Downturn Slams Your Comms Budget
Prepare your communications budget for recession by switching to News Direct.
Dec 02, 2023
How PR Can Overcome "News Ghosting" by the Unholy Alliance of Zuckerberg, Musk, Pichar and Mosseri
News Direct Founder and CEO discusses how the PR industry can overcome the ghosting of news by major online publishers such as Facebook, X (Twitter), Google and Instagram.
Oct 21, 2023
The PR Podcast Comes of Age
News Direct Founder and CEO, Gregg Castano, examines the recent trend of the proliferation of podcasts in the public relations industry.
Sep 30, 2023
News Direct Founder & CEO, Gregg Castano, Explains Why His Company Has Embraced “Multiplicity”
News Direct Founder & CEO, Gregg Castano, Explains Why His Company Has Embraced “Multiplicity”
Sep 25, 2023
A Blog About Something Important to PR That Is Not ChatGPT
How short form video has become an important public relations strategy.
Jun 19, 2023
The Opposite of Inconvenience
Using innovation to increase efficiencies and reduce inconvenience in the news distribution process.
Jun 10, 2023
ChatGPT and PR Professionals: The Black Death or the Renaissance?
An examination of ChatGPT's potential impact on the PR profession. Will it help or hurt public relations professionals?
Jun 10, 2023
Warding Off the Coming ZOOM-bie Apocalypse
The COVID-19 pandemic led to a huge work-from-home transformation enabled by video conferencing platforms like Zoom has turned many people into ZOOM-bies.
May 26, 2023
Creating a Disruptor
Gregg Castano is the founder of News Direct, the first content and news distribution platform purpose-built for modern media outreach.
May 06, 2021