How far in advance to send a press release depends on several factors, including its goal, the type of event or news it addresses, coverage you’re seeking, and so much more.

Press release performance depends on what you’re trying to achieve. Common goals include audience reach, high engagement, and earned pickups, among others. Associated metrics include media placements, social shares, website traffic, and many others.

Free press release distribution epitomizes the adage “You get what you pay for,” with limited features, zero flexibility, and no targeting.

Public companies prefer News Direct for press release distribution for several reasons, namely its secure workspace platform, easy collaboration, painless tabular formatting, competitive pricing, and so much more.

The press release process is highly inefficient, typically involving the same workflows used 50 years ago. However, with News Direct, the first newswire built for modern media outreach, it's easy to streamline your press release process with a collaborative and secure platform, automated workflows, and so much more.

Today’s 24/7 media landscape is characterized by the constant demand for relevant and impactful content delivered seamlessly一all the time. Busy public relations (PR) and investor relations (IR) pros need a content distribution partner that aligns with modern media outreach practices and provides automated workflows, multimedia content distribution, robust security protocols, and much more.

Data security is essential in the distribution of financial press releases for several reasons, such as leaks of pre-market data and news.

Throughout the press release distribution industry, cost centers on an antiquated model rife with inefficiencies, such as an extended editorial review cycle and geographic dissemination. Instead, it should better reflect how content is created, distributed, and consumed today.

News Direct Founder and CEO Gregg Castano talks about the innovative wire service's origins, goals, and extraordinary features.

Unlike most wire services, News Direct is transparent and straightforward about its pricing model.