News Direct enables communications professionals to control the entire news distribution process from creation to publication.

Every comms pro can optimize their press release with SEO best practices, including targeting the right keywords, inserting calls to action, adding multimedia, writing catchy headlines, using links sparingly, and writing with human readers in mind.

News Direct offers game-changing state-of-the-art security unlike any other news distribution platform.

As multimedia assets continue to grow in popularity among consumers and journalists, it’s important PR and IR pros take advantage of the benefits: improved engagement, shareability, SEO, traffic, and earned media pickup.

News Direct has also completely reimagined the news distribution workflow, adding flexibility and efficiency.

To gauge your PR campaign results, utilize key performance indicators such as total traffic, conversion rates, follower count, click data, earned media pickup, share of voice, and more.

News Direct has transformed the news distribution process from overwhelming and time-consuming to seamless and efficient.

When targeting your PR distribution, identify your target audience, determine the media outlets they’re using, find the reporters they’re listening to, and utilize a wire service to get eyes on your press release.

News Direct custom-built our modern news distribution platform to provide IR and PR professionals with the automation they crave.

Communications professionals provide tips on pitching press releases to journalists and media outlets, such as targeting the right reporter, developing relationships, collaborating, using catchy subject lines, and much more.