Big Girl Pants Acquires Likeable, Returning Social-First Agency to Independent Ownership
Big Girl Pants Acquires Likeable, Returning Social-First Agency to Independent Ownership NEW YORK — July 9, 2025 — 12:01 Eastern Time – Big Girl Pants LLC has acquired Likeable, a leading social-first marketing agency, from AI-Powered Digital Engineering Company, 10Pearls. The acquisition, effective in mid-June, returns Likeable to independent ownership under longtime executive Honey Cantrell. […]
Fresno State Athletics Selects TheLinkU as Post-House Settlement Revenue Sharing Partner
Fresno State Athletics Selects TheLinkU as Post-House Settlement Revenue Sharing Partner Partnership will streamline NIL and direct athlete payment for 500+ student-athletes, delivering up to $2.4M in annual cost savings HOUSTON and FRESNO, CALIF. – (July 8, 2025) – TheLinkU, the premier NIL platform focused on simplifying and enhancing opportunities for college athletes and institutions, […]
ANTICIRCUMVENTION WORKING GROUP OF THE AMERICAN PAPER PLATE COALITION REQUESTS RELIEF – INCLUDING RETROACTIVE DUTIES – FROM CHINESE CIRCUMVENTION THROUGH CAMBODIA AND MALAYSIA
ANTICIRCUMVENTION WORKING GROUP OF THE AMERICAN PAPER PLATE COALITION REQUESTS RELIEF – INCLUDING RETROACTIVE DUTIES – FROM CHINESE CIRCUMVENTION THROUGH CAMBODIA AND MALAYSIA WASHINGTON, DC, July 8, 2025. The Anticircumvention Working Group (“AWG”) of the American Paper Plate Coalition (“APPC”), comprised of major American paper plate producers, today requested that the U.S. Department of Commerce […]
Rising Concerns Over Systemic Risks in the US Leveraged Loan Market
Rising Concerns Over Systemic Risks in the US Leveraged Loan Market News Release by AM Europe New York, United States | July 01, 2025 04:21 AM Eastern Daylight Time A new study from the University of Bath has issued a stark warning: systemic risks in the US leveraged loan market are growing, potentially setting the stage for […]
Avenue Z Wins AI Breakthrough Award for AI Search Optimization Solution for Brands
Avenue Z Wins AI Breakthrough Award for AI Search Optimization Solution for Brands Award-Winning AI Optimization Solution Puts Brands at the Top of AI Search where Visibility Drives Trust, Traffic, and Growth News release by Avenue Z NEW YORK, NY | June 30, 2025 08:04 AM Eastern Daylight Time Avenue Z, a tech-driven marketing and communications agency leading AI […]
How Do I Measure the Success of My Press Release?
Your latest press release has just gone out over the newswire. It included newsworthy content, an engaging image, link to your website, and a call-to-action. It’s a great piece of content一but how will you measure whether the release was a success? Measuring the performance of a press release depends on your particular goals. Of course, […]
This Is the Easiest Way to Distribute Press Releases for Multiple Clients
Today’s public relations (PR) professionals have a lot to do. Those undertaking agency work typically juggle a gaggle of clients and hefty content needs in an increasingly complex and fast-moving modern media landscape. Press releases are a foundational component of nearly every client’s PR strategy. As such, PR pros will often find themselves scrambling to […]
How to Streamline Your Press Release Process
Today’s PR pros juggle a kaleidoscope of responsibilities ranging from developing and implementing publicity strategies, overseeing media relations, pitching stories, writing and editing press collateral, to managing events and analyzing campaign metrics. Time pressure and short deadlines are also part of the mix, making streamlined workflows critical to productivity and performance. Distributing press releases, often […]
How to Pitch a Press Release
On any given day, news organizations receive hundreds, if not thousands, of pitches, many of which journalists dismiss as unrelated to the issues they cover. The sheer volume is also prohibitive. Journalists simply don’t have the time to sift through them all. These are just some of the key findings of a comprehensive survey conducted by growth […]
CURE ALZHEIMER’S FUND EARNS PERFECT SCORE AND 13th CONSECUTIVE FOUR-STAR RATING FROM CHARITY NAVIGATOR
A rare distinction given to organizations that meet the highest standards of transparency and accountability. Wellesley Hills, MA | December 18, 2024 05:45 AM Eastern Standard Time Cure Alzheimer’s Fund (CureAlz) is proud to announce the organization has achieved a 100% perfect score and Four-Star rating — its 13th consecutive top star rating — from Charity Navigator. […]
