Gap’s ‘Better in Denim’ spot and American Eagle’s Sydney Sweeney campaign went viral — but do ‘powerful pop culture’ moments pay off for investors?

Jeans rarely make Wall Street headlines, but the denim feud between American Eagle and Gap has investors paying attention. In late July, American Eagle rolled out its Sydney Sweeney campaign with the tagline “Sydney Sweeney has great jeans.” The ad went viral, but not in the way the company hoped. Critics slammed it as “rage-bait,” […]

Florida receptionist was arrested after being paid $400K of someone else’s salary — report says she thought it was a ‘bonus.’ Whose side are you on?

For nearly a year, 29-year-old Yessica Arrua was living like a high-earning veterinarian despite working as a receptionist at a Florida horse clinic. Thanks to a payroll mix-up, Arrua, who is originally from Argentina, allegedly pocketed more than $400,000 of another employee’s salary between February 2022 and January 2023, according to the Daily Mail. During […]